Date: 17 April 2017
- NEXEN TIRE ranks fourth out of 12 tire brands in the Passenger Car segment for two consecutive years
- Study reaffirms consistent consumer satisfaction with NEXEN TIRE products
NEXEN TIRE, a leading global tire manufacturer, announced that the company ranked fourth out of 12 tire brands in the Passenger Car segment of the 2017 J.D. Power Original Equipment Tire Customer Satisfaction Study. The company also ranked fourth last year, marking two consecutive years on the prestigious list.
“We are proud to have maintained the same ranking as the previous year, which confirms consistent consumer satisfaction with NEXEN TIRE products,” said NEXEN TIRE. “As NEXEN TIRE continues to make inroads with customers around the world, we will continuously strive to maintain a high standard for quality with better products and technologies.”
J.D. Power is a global marketing information services company, which is especially well known for its customer satisfaction survey on new-car quality. The 2017 U.S. Original Equipment Tire Customer Satisfaction Study, fielded between October and December 2016, is based on owner experiences with their tires after two years of vehicle ownership. In the study, satisfaction is examined in four measures: Tire Wear; Tire Ride; Tire Appearance; and Tire Traction/Handling. Among these, NEXEN TIRE ranked second in the passenger car segment in ‘Tire Wear,’ which is considered to have the biggest impact on satisfaction among the four factors (683 on a 1,000-point scale). NEXEN TIRE also climbed in rankings in ‘Tire Traction/Handling’ and ‘Tire Appearance.’ For more information of the study, please visit http://www.jdpower.com/press-releases/jd-power-2017-us-original-equipment-tire-customer-satisfaction-study
NEXEN TIRE has been providing its OE to global automobile manufacturers such as Porsche, Volkswagen, Renault and Fiat Chrysler Automobiles, and is actively carrying out various types of marketing activities. The company currently owns four cutting-edge research facilities in Korea, China, the United States, and Europe as well as three manufacturing facilities (two in Korea and another one in Qingdao, China). In October 2015, the company started construction of a new tire manufacturing plant in Zatec, Czech Republic, which will feature the most advanced automation systems along with environmentally friendly technologies. Commercial operation is planned to commence in 2018.